USE CASE
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Blind Person
Normal Packaging is unfriendly to blind people but twist-cap can easily use supplement into bottle water.
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Shaky Hand
It is difficult to tear a supplement package and pour into a bottle water with shaky hand, twist-cap can easily solve this problem.
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Young Kids
Many kid got trouble by taking pills and it is hard for parents to notice when a child is out of sight. If your products is Kids Facing, then package with twist-cap, it will be more safer.
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House Wife
Being a housewife is a hard job. Twist-cap matches the supplements needed for each bottle water.
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Office Employee
According to website statistics, 90% of people who choose to take powder supplements have had a bad experience of spilling powder on the keyboard etc, twist-cap will help this group of people solve this problem.
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Blue Color
The working environment of this group of people does not allow them to use traditional supplements during the work, twist-cap can be used at any time without exposing the contents in the air.
By Generations
Baby Boomers
(Younger Baby Boomers have a median age of 60.Younger Boomers focus their lives on personal growth, personal gratification, and individualism, sometimes to the point of self-centeredness. )
Why Would They choose SmarTwist cap:
Many in this generation face shaky hands and deteriorating eyesight, and this Twist-cap simplifies the tearing and pouring process into one twist.
Millennials
(Millennials pursue balance life, are more willing to try new things, and gradually become the main consumer group. )
Why would Millennial choose SmarTwist cap:
The fast-paced life makes customers of this generation more inclined to fast and convenient products. Most supplements on the market are sold in packs, and the disposable bottle cap design is more likely to attract them to buy.
Generation Z
Why would Millennial choose SmarTwist cap:
Most of this generation is currently a student. They were born in the digital age, accepting a large influx of information every day, and are full of curiosity about new things. This "interesting" Twist-cap packaging is sure to reap the favor of this generation and cultivate potential customers